English Criminal law Problem question - Discuss the criminal Essay

English Criminal law Problem question - Discuss the criminal liability, if any, of Bruiser for the murder of Dot - Essay Example In the event the actus rea and the mens rea are concurrent, then the accused person will be deemed fully liable for the act and be penalized for first degree murder. The establishment of mens rea is particularly important to establish guilt, since according to Edward Coke who first proposed the theory of mens rea, â€Å"an act does not make a person guilty unless the mind is also guilty.†2 When a criminal act – especially murder – has occurred, it is also necessary to establish a concurrence with the mens rea.3 The case of R v Lamb4 set out the precedent that mens rea â€Å"is an essential ingredient in manslaughter†. The criterion that is used is by assessing whether a reasonable man would have been able to assess the risk inherent in his actions that caused harm, which will be sufficient to establish mens rea5. However, a recent significant development in this area is the case of R v Andrews6 (2003), wherein the Court upheld a conviction for manslaughter although it was a strict liability offense. The prosecution was not required to prove mens rea in that case7. This could impact significantly upon the extent of Bru iser’s liability and the possibility of conviction. The context within which an offense occurs forms an important part of the sentencing and in making a determination of the extent of liability of a person when mitigating circumstances exist, the accused could be deemed to have a diminished responsibility for his actions and will be liable for the lesser charge of manslaughter. However, there is also provision in English law for transferred malice, whereby a person intending to cause grievous bodily harm to one person may actually cause it to another by some slip or change in circumstances, nevertheless the accused will be deemed to be as guilty as if he had intended to carry out the damage on the second person. Moreover, in making the determination about whether grievous bodily harm has taken place, the Court will also

A paper about Cosmology Essay Example | Topics and Well Written Essays - 750 words

A paper about Cosmology - Essay Example These were the sought markers that put the Bang in the inflation theory in an anti-gravitational swelling that began trillionths of a second after the cosmic clock started kicking (Overbye n.d.). Kovac, the lead astrologer while speaking to the New York Times reaffirmed them that the results indicated by the bicep telescope were accurate with a one in ten million chance of being a fluke (Overbye n.d.). Systematic contamination was much smaller as indicated by Jackknife tests and simulations than the observed excess. Available models of polarized dust emission were also examined, indicating that they predict power ∠¼ (5−10) Ãâ€" which is lesser than the excess signal. However, not all possibilities relating to dust emission are analyzed by these models sufficiently (Ade et al., â€Å"bicep 1† 5). This was meant to reassure people who had doubts related to the data and calling for confirmation of the results. This came as a result of exceeding expectations based on earlier estimates on temperature maps of the cosmic background by the European Space. The experiment not only provided first clues of forces that facilitated space and time, but also confirmed that the universe inflated dramatically (Whitney n.d.). The South Pole based research presented the first images of gravitational waves or ripples in space-time. First images of gravitational waves are exciting news said Cao-Lin Kuo while speaking to Stanford News. Stanford news further explains that gravitational waves squeeze space as they travel producing distinct patterns in the cosmic microwave background (n.d.). To acquire these images, the team examined spatial scales on the sky spanning about 1 to 5 degrees (Whitney n.d.). Through this, the researchers were able to gather more evidence that had seemed impossible. According to jet propulsion laboratory the gravitational waves produced a characteristic

Various channels of distribution used for various financial services by the bank of baroda

Various channels of distribution used for various financial services by the bank of baroda The distribution channel (definition) Chains of intermediaries, each passing the product down the chain to the next organization, before it finally reaches the consumer or end-user of the product or services. Now let us study the various channels of distribution which had been used by BOB for its financial services. 1. Distribution through its branches in India (direct channel of distribution) Firstly, the bank provides and distributes its financial services through its various branches set up in all over India with its Corporate Centre at Bandra (East), Mumbai. At all the branches provides all the financial services of the bank i.e. deposit and withdrawal of money, lending loans etc. 2. Structural changes done by bank in order to facilitate the distribution of its financial services Bank opened eight new urban retail loan factories at powai, Mumbai, Agra, bareilly, Bhopal, nagpur, ernakulam, jodhpur and last at noida ( thus total URLFs rising to 23) in order to strengthen the Retail Credit Delivery System. Gen-Next Branches- total five two Gen-next branches were opened till 2009. These Branches are equipped with modern gadgets, ambience and all other facilities, which a youth requires in todays modern era Memorandums of understanding were signed in order to provide and boost auto loan with number of car manufacturing companys viz. Maruti Suzuki India Ltd, Tata Motors Ltd, Hyundai Motors India Ltd and Mahindra Mahindra Ltd. during the year 2008-09. Bank has done Tie-up with M/s Kotak Mahindra Old Mutual Life Insurance Ltd for providing Life Insurance Cover to Education Loan borrowers and Home Loan borrowers sanctioned under a special package. Bank has also started to provide online Home Loan application facility , which is also another added distribution method to increase the banks reach. Lastly, providing the brick and mortar channels closer to the customer 3. Wealth Management Services Bank has initiated Wealth Management Services to provide its High Net worth (HNI) and affluent customers as its customer centric measures; a total financial solution at one place. Bank has initiated Wealth Management Services to provide its High Net worth (HNI) and affluent customers as its customer centric measures; a total financial solution at one place. The tie-up partners in these products are HDFC Standard Life Insurance Co. Ltd. in Life Insurance, National Insurance Company Ltd. in General Insurance, India Infoline Ltd. in e-trading and six leading Asset Management Companies including our joint venture Baroda Pioneer Asset Management Co. Ltd. in Mutual Fund products. 4. SME loan factory To cover the SME Sector, the Bank has launched a special and novel delivery model, viz. SME Loan Factory, which is presently functioning in 34 centers of the Bank and is well accepted in the market. The SME Loan Factory is an innovative model for streamlining processes and for timely sanctions of SME loan proposals. The model comprises of the Central Processing Cell for speedy appraisal and sanctioning of proposals within the stipulated deadline. A team of Relationship Managers stationed at different branches of the Bank spread over micro segments of the city reaches out to customers to facilitate completion of pre-sanction formalities in a hassle free manner. The Relationship Managers would also be marketing, not only various SME products of the Bank, but also other products and services including the Third Party products like Life Insurance, Mutual Funds, Equity Trading etc. The Bank has SME Loan Factories at all major business canters across the country(total 34), viz. Agra, Ahmedabad, Bangalore, Baroda, Bhilwara, Bhubhaneshwar, Bulsar, Chennai, Coimbatore, Dehradun, two factories in Delhi, Hyderabad, Indore, Jaipur, Jamshedpur, Jamnagar, Jodhpur, Kanpur, Kolhapur, Kolkata, Lucknow, Ludhaina, three factories in Mumbai, Nagpur, Nashik, Noida, Pune, Rajkot, Raipur, Surat, Vishakhapatnam. The Bank has planned to establish six more SME Loan Factories during the year 2009-10 to increase its reach further to SME business. 5. Baroda Connect and ATMS services Baroda Connect is an internet banking facility introduced as an alternative delivery channel for rendering effective customer service on 24 X 7 bases. It offers unique customized services to both Retail Corporate customers. BoB has undertaken technology initiatives in order to improve its customer service levels and provide new distribution channels to counter stiff competition, especially in the metro and urban centers, that account for a bulk of the business for banks. The bank has retained the Gartner Group as its technology consultant for the same. The major technology initiatives include implementation of a Core Banking Solution, networking its branches to offer Anywhere Banking. Bank of Barodahad set up an extensive network of3127 branches(including 26 extension counters) spanning the length and breadth of the country. There is a branch in the vicinity of everyone in need of a banking solution. All customers can register under Baroda Connect for View and / or Transaction facility Can see their Account summary of all operative, deposit and loan accounts and can get Account statements. Under Transaction facility customer can (in addition to the above VIEW facilities) can transfer funds immediately or schedule for a future date to self linked and third party, can pay through Online Tax Direct and Indirect taxes online such as Excise Duty, Service Tax, Customs Duty, Income Tax etc. Bank customers can also Pay through Baroda Easy Pay utility bills like electricity, mobile etc, Donations, Subscription, Travel plan booking online and booking of the Rail Ticket IRCTC Baroda Connect facility provided by the bank is free of cost. 6. Baroda Mobile Banking Banks latest initiatives which enable its customers to operate their account just like they would do in any bank branch. Bank customers can check their account balance, request for chequebooks and can transfer funds etc. through their mobiles. Thus, it also plays a vital role in distribution channels of the bank to provide its financial services. 24-hour ATMs enable its customers to withdraw cash, check account balance and request for a new chequebooks even after banking hours. 7. Financing Agencies Providing Custom Services To Farmers Agriculture being the backbone of the Indian Economy, Bank of Baroda has contributed significantly in accelerating the pace of rural development by providing finance to farmer. Bank finance to all individuals, entrepreneurs, organizations, institutions corporations such as agro industries corporations, market yard or authorized licensee in market yard, warehouse panchayats and agro service centers who are capable of carrying out such activities and have viable schemes for providing custom services to farmers. The mode of finance covers activities of for purchase oftractor, bulldozer, drill rig for boring wells, drilling tube wells, equipment for construction of wells, lift irrigation, purchase of combine harvester, thresher for hiring on custom basis, construction of godown, warehouse to provide storage facility on rental basis, purchase of truck for transporting agriculture produces to farmer on hiring basis, acquiring milk tankers for transporting milk, establishing curing barn for tobacco, working capital finance to organization/ institution providing such services etc.

George Orwells Nineteen Eighty-Four 1984 :: essays research papers

George Orwell's Nineteen Eighty-Four 1984 Who is watching us? Who judges us? And most importantly who controls us? In George Orwell’s novel 1984, Big Brother was in charge of all these crucial aspects of everyone’s lives. This book which was written long before 1984 can really take place at anytime and anywhere. The concepts and themes of this book are very real and very frightening. May be telescreens do not exist but V-chips and Pentium III computers are very much alive. Even though we live in modern times how do we know who is insane? The world is flat and the planets revolve around Earth were once sane statements. Finally do we control ourselves in this Democratic country or are we just puppets dancing to the high and powerful affluent members of our society. Or maybe G-d himself is the one who makes us do the things we do.   Ã‚  Ã‚  Ã‚  Ã‚  The thought police seek out and cure the misguided people who simply think too much. They look at you minute by minute to see what you are doing and how u are doing it. I think more interesting than the thought police are the teaching of the morals of the land to the children. They are taught the ways of Ingsoc. They know right from wrong. One of Winston’s peers was taken away because his own daughter told the thought police on him. In this society children are at school more than they are even home. It is very possible to have a closer relationship with a teacher than with a parent. On top of that, Big Brother and the inner party teach that it is only “you and the party';. Meaning the party is very individualized. This allows the party to function very nicely because people do not make relationships with other people only to the party. People in Oceania are never left alone. If you are alone and you are not sleeping this would definitely be looked at by the thought police. To keep people occupied there are hate speeches in order to show your love to Big Brother and Hate to the opposing country that Oceania is at war with. Everyone has a job and they are many organizations to belong to like the junior anti-sex league.   Ã‚  Ã‚  Ã‚  Ã‚  Surveillance is a frightening thing. If you knew that everywhere you turned you were being recorded it could drive you crazy.

A Description of the Graduate Record Examination

GREG subject test is used by very few universities for granting admissions. Universities usually use [email  protected] Subject Test for granting admission to the PhD program (sometimes for MS programs also) in Mathematics, Physics, Biological Sciences, English Literature, Psychology, Chemistry, etc. On the other hand, large number of universities do NOT use [email  protected] Subject Test for granting admission to the PhD program in the above mentioned fields of studies. Formats of [email  protected] : Two formats of [email  protected] revised General test are available : The computer based & The Paper based.Paper based format is available n only a very few countries. In India, only Computer Based [email  protected] is available. Who takes [email  protected] & When ? : Engineers, Architects, Doctors, Dentists, Biotechnologist, Science graduates, Physiotherapist, Pharmacists, Management graduates & postgraduates (MBA), computer professionals (MAC), Mathematicians, Psychol ogists, etc. Planning to pursue Masters or PhD programs, etc. The list is long. Almost 90% of the people who take [email  protected] are in their II or Ill or IV year of their college pursuing their degree in any stream such as Engineering or Science or Medicine, etc.Who accepts [email  protected] & how is it used ? Thousands of universities across the globe, more specifically almost all the universities in the USA & several in Canada use [email  protected] scores along with student's academic record in college, recommendation letters from Professors and/or employers, non-academic credentials such as projects, research papers, etc. To grant admission to their Masters or PhD programs. Several universities now also accept [email  protected] scores in lieu of GMTA scores to offer admission in their MBA programs. When & Where can one take [email  protected] ? : Unlike Indian college entrance tests such as GATE, CAT, etc. Imputer based [email  protected] is administered throu ghout the year at arioso Promoters (wholly-owned subsidiary of TEST) centers in India as well as at additional test centers in various cities such as Iambi, Delhi, Opal, Metadata, Allahabad, Achaean, Hydrated, Surgeon, Bangor, Kilowatt, Pine, Fedora, etc. At Promoters centers [email  protected] is conducted 3 times in a day, all weekdays & at additional centers on some selected days of the month. How many times can a student appear for [email  protected] ? You can take the [email  protected] once every 21 days, up to five times within any continuous rolling 12-month period.This applies even if you canceled your scores on a test taken previously. If you take the paper-based GREG revised General Test, you can take it as often as it is offered. Are there any US universities, which do not use [email  protected] scores ? There are several US universities, which do not require you to submit your [email  protected] scores. The admissions committee of these universities primarily base their admission decision on college grades, recommendation letters, etc. But some of these universities use [email  protected] scores to award financial aid in form of fellowships, Graduate assistantships, Teaching or Research assistantships, etc.Score validity [email  protected] scores are valid Upton 5 years from the test date. How can I appear for [email  protected] ? If you wish to take [email  protected] you have to first make your account at HTTPS://emigre. Test. Org/ grew/login/login. ]SP. Then you can proceed to fix your examination date by following the instructions. Please also remember to carry your valid passport on the test date as you will not be allowed to enter the test center without it. All other forms of identification such as school id. Or driving license or Dear card, etc. Are unacceptable. Test centers are available in all major cities of India.[email  protected] Test Fee The test Fee for computer based revised general [email  protected] in Ind ia is IIS$195 at present. Remember that in this test fee you can also send [email  protected] scores to four institutions (colleges/universities, etc. ) free of cost. If you decide later to apply to one or more of these 4 institutions, then you will not be required to pay IIS$27 per university to TEST to forward your [email  protected] score to these institutions. How are the [email  protected] scores reported to the universities ? Whenever you give your [email  protected], you can view your scores after about 12-15 days from your test date in your online emigre account.You can also print your score-sheet from your emigre account. The universities do not use the photocopies of the [email  protected] marks- whet and require the official scores to take admission decisions. To send official scores to a university, you have to go to your emigre account, where you will find your [email  protected] scores displayed as per the dates on which you appeared for [email  protected ] You can send all the scores to the universities or can use Corselets facility to send scores (by test date) of your choice by paying IIS$27 per university.Remember that in the test fee (about IIS$195 in India) of [email  protected] you can send [email  protected] scores to four institutions (colleges/universities, etc. ) free of cost. If you decide later to apply to one r more of these 4 institutions, then you will not be required to pay IIS$27 per university to TEST to forward your GREG score to these institutions. You have to choose the name of these institutions to which TEST will forward your [email  protected] scores at the test center on your test date, immediately after finishing your [email  protected] test.The complete list of the name of the countries, universities, departments will be displayed on your computer screen after you have viewed your score. If you do not use this free facility, you are losing IIS$108. Ask CHICHI for the name of these four institutions . When will oh get your [email  protected] scores ? After completing the computer-based [email  protected], you will be given the opportunity to Report or Cancel your scores. If you choose Report Scores, you will see your unofficial scores for the Verbal Reasoning and Quantitative Reasoning sections displayed on your computer screen.Because of the Analytical Writing essay scoring process, you will not be able to view your Analytical Writing score at the testing center. If you cancel your scores, neither you nor any universities will ever see them and they will not be part of your reportable history. Your official scores will become available in our emigre account and sent to your score recipients approximately 10-15 days after your test date. Test Structure of GREG [email  protected] consists of three major sections: Verbal Reasoning, Quantitative Reasoning and Analytical Writing.In the first two sections, the test taker receives scores on scale of 130-170 in 1 point increment s (such as 150, 151 & so on) and receives scores on a scale of 0-6 in half point increments (such as 3. 0, 3. 5, 4. 0 & so on) on the Analytical Writing (AWE) section. Total score is on a scale of 260-340 (such as 300, 301 , 302 & so on) with AWE score stated on a scale of 6. 0. In addition, an unidentified unsecured subsection may be included and may appear in any order after the Analytical Writing section. It is not counted as part of the test taker's score.An identified research subsection that is not scored may be included in place of the unidentified, unsecured subsection. This research subsection will always appear at the end of the test. The overall testing time for the computer-based [email  protected] revised General Test is about 3 hours and 45 minutes. There are in all 6 subsections with a 10-minute break after the completion of the third subsection. The Analytical Writing section will always appear iris. The Verbal Reasoning, Quantitative Reasoning and unidentified or the unsecured subsections may appear in any order.The test-taker must treat each section as if it counts towards his score. Adaptive nature of the test : As per the official site of [email  protected] (mm. ‘. Greg. Org) the Verbal Reasoning and Quantitative Reasoning sections are section- level adaptive, meaning that the first section of the Verbal Reasoning and Quantitative Reasoning measures spans a range of difficulty levels, from easy to difficult. The first section is assembled such that, overall, the first section is of average difficulty. The difficulty level of the second section of each of the measures depends on your performance on the first section.For example, if for the Quantitative Reasoning measure you do very well on the first section, the second section of the Quantitative Reasoning measure will be at a higher level of difficulty. The scoring for the Quantitative Reasoning measure takes into consideration the total number of questions answered correctly acro ss the two sections, as well as the difficulty level of the section (similar process for the Verbal Reasoning measure). How the computer based [email  protected] is scored ? : The Verbal Reasoning and Quantitative Reasoning assures are section-level adaptive.This means the computer selects the second section of a measure based on the performance on the first section. Within each section, all questions contribute equally to the final score. For each of the two measures, a raw score is computed. The raw score is the number of questions answered correctly. The raw score is converted to a scaled score through a process known as equating. The equating process accounts for minor variations in difficulty among the different test editions as well as differences in difficulty among individuals' tests introduced by the section-level adaptation.Thus a given scaled score of a particular measure reflects the same level of performance regardless of which section was selected and when the test w as taken. For the Analytical Writing section of computer-based [email  protected], each essay receives a score from at least one trained reader, using a six-point holistic scale. In holistic scoring, readers are trained to assign scores on the basis of the overall quality of an essay in response to the assigned task. The essay score is then reviewed by [email  protected], a computerized program developed by TEST, which is used to monitor the human reader.If the e-rater valuation and the human score agree, the human score is used as the final score. If they disagree by a certain amount, a second human score is obtained, and the final score is the average of the two human scores. The final scores on the two essays are then averaged and rounded to the nearest half-point interval on the 0-6 score scale. A single score is reported for the Analytical Writing measure. The primary emphasis in scoring the Analytical Writing section is on your critical thinking and analytical writing skil ls rather than on grammar and mechanics. Structure of the Computer-based [email  protected] revised General TestSection Number of Questions Allotted Time Analytical Writing (0-6 marks) (One section with two separately timed tasks) One â€Å"Analyze an Issue† task and one â€Å"Analyze an Argument† task 30 minutes per task Verbal Reasoning (130-170 marks) (Two subsections) 20 questions per subsection 30 minutes per subsection Quantitative Reasoning (130-marks) 35 minutes per subsection Unsecured Varies Research Verbal Reasoning (Score – 130-170 points (marks) The Verbal Reasoning section measures the ability of the test-taker to understand what one reads and how one applies his/her reasoning skills.The Verbal Reasoning section of the [email  protected] consists of 3 types of questions : 1. Reading Comprehension. 2. Text Completion 3. Sentence Equivalence Reading Comprehension : The test-taker has to read the passage and then answer questions following the pas sage. Reading comprehension passages are drawn from physical sciences, biological sciences, social sciences, arts & humanities and everyday topics. They are based on articles found in books and periodicals, both academic and nonacademic. The lengths of these passages range from 1-5 paragraphs.The test contains approximately 10 passages; majority of which are one paragraph in length and only en or two of which are several paragraphs long. Typically, about half of the questions on the test will be based on passages, and the number of questions based on a given passage can range from one to six. There are three types of Reading Comprehension questions: Multiple-choice Questions -? Select One Answer Choice : These are the multiple- choice questions with 5 answer choices, out of which test-taker must select one.Multiple-choice Questions -? Select One or More Answer Choices : In these type of questions, there are 3 answer choices and one has to select all that are correct. The erect answe r to these types of questions could be that either one, two or all three of the answer choices may be correct. Suppose two choices are correct and the test- taker has selected only one. He/she will not get any marks for this selection. There are no marks given for partially correct answers.Select-in-passage : The question asks the test-taker to click on the sentence in the passage that meets a certain description. To answer this type of question, one has to choose one of the sentences in the passage and click on it to highlight it. Text Completion : Questions in this subsection are based on vocabulary. Text Completion questions include a passage composed of 1 to 5 sentences with 1 to 3 blanks. There are 3 answer choices per blank, or 5 answer choices if there is a single blank.There is a single correct answer, consisting of one choice for each blank. The test-taker receives no marks for partially correct answers. Sentence Equivalence : Questions in this subsection are based on vocab ulary. Sentence Equivalence questions consist of a single sentence with one blank and six answer choices. These questions require the test-taker to select two of the answer choices. One does not get any marks for partially correct answers. For more details about this section of [email  protected] contact CHICHI or go to http://www. TTS. Org/Greg/revised_general/about/content/ quantitative_reasoning Quantitative Reasoning (Score – 130-170 points (marks) The Quantitative Reasoning section of the [email  protected] consists of four types of questions: Quantitative Comparison Questions Multiple-choice Questions -? Select one answer choice Multiple-choice Questions -? Select one or more answer choices Numeric Entry Questions Each question appears either independently as a separate single question or as part of a set of questions called a Data Interpretation set.All of the questions in a Data Interpretation set are based on the same data presented in tables, graphs or other dis plays of data. On-screen calculator is available. The Quantitative Reasoning section of [email  protected] assesses the test-taker for basic mathematical skills, understanding of elementary mathematical concepts & ability to reason quantitatively and to model and solve problems with quantitative methods.The syllabus (though not limited to) includes : Arithmetic topics include properties and types of integers, such as divisibility, factorization, prime numbers, remainders and odd and even integers; arithmetic operations, exponents and roots; and concepts such as estimation, percent, ratio, rate, absolute value, the number line, decimal representation and sequences of numbers.Algebra topics include operations with exponents; factoring and simplifying algebraic expressions; relations, functions, equations and inequalities; solving linear and quadratic equations and inequalities; solving simultaneous equations and inequalities; setting up equations to solve word problems; and coordina te geometry, including graphs of functions, equations and inequalities, intercepts and slopes of lines.Geometry topics include parallel and perpendicular lines, circles, triangles -? including isosceles, equilateral and 300-600-900 triangles -? quadrilaterals, other polygons, congruent and similar figures, three-dimensional figures, area, perimeter, volume, the Pythagorean theorem and angle measurement in degrees. The ability to construct proofs is not tested.Data analysis topics include basic descriptive statistics, such as mean, median, mode, range, standard deviation, intrauterine range, quartiles and percentiles; interpretation of data in tables and graphs, such as line graphs, bar graphs, circle rapes, foxtrots, shatterproof and frequency distributions; elementary probability, such as probabilities of compound events and independent events; random variables and probability distributions, including normal distributions; and counting methods, such as combinations, permutations an d Venn diagrams.Inferential statistics is not included. The syllabus does not include trigonometry, calculus or other higher-level mathematics. For more details about this section of [email  protected] contact CHICHI or go to http://www. Test. Org/Greg/revised_general/about/content/quantitative_reasoning Analytical Writing (Score – 0-6 points (marks) The Analytical Writing measure consists of two separately timed writing tasks, which the test-taker has to type using a basic word processor software available on the screen while giving the test.The tasks are : One â€Å"Analyze an Issue† task to be completed in 30 minutes One â€Å"Analyze an Argument† task to be completed in 30 minutes The Issue task presents an opinion on an â€Å"issue† of general interest followed by specific instructions on how to respond to that issue. The test-taker is required to evaluate this â€Å"issue† and write an essay by taking a position and give examples to support his/her views. The Argument task requires the test-taker to evaluate a given argument according to specific instructions.The test-taker will need to consider the logical soundness of the argument by assessing its claims and evaluating the evidence it provides rather than agree or disagree with the position it presents. Individuals taking the computer-based test will use a basic word processor developed by TEST. The basic word processor contains the following functionalities: insert text, delete text, cut-and-paste and undo the previous action. Tools such as a spell checker and grammar checker are not available in the TEST software.Complete sit of â€Å"Issue† & â€Å"Argument† topics, out of which one â€Å"Issue† & one â€Å"Argument† will appear in the actual test as the two writing tasks are given at http://www. Test. Org/Greg/ revised_general/prepare/analytical_writing/issue/pool and http://www. Test. Org/Greg/ revised_general/prepare/analytical_writ ing/argument/pool Prepare for [email  protected] It is not very difficult to score high on computer based [email  protected] revised General test. The first step to score high on [email  protected] or even on similar tests such as the SAT or GMTA is to plan the whole preparation for the test.Planning includes answers to various questions such as (1) When to start the preparation for [email  protected] ? 2) How to prepare ? (3) Time duration the student will spend on preparing the individual sections, on learning & understanding the vocabulary, on giving practice tests, (4) How many times should the student give [email  protected] (actual test) ? , etc. It is important to make a Time Table so that one's preparation is structured and focused. When to Start preparation for [email  protected] ? Usually majority of the students Join CHICHI [email  protected] coaching classes in their II or I year of their Bachelor degree.Some Join in Ill or IV year with a few Joining after the completion of their Bachelor/Masters degree or when they are working full-time. Starting early is the key to success. If you concentrate on GREG in your Ill or IV year, then you will be left with no time to do all the things (such as projects, working on papers, etc. ) required to obtain admission and financial support in a top ranked universities. So, try to give [email  protected] by the end of your first year or latest by the end of second year, when the academic load is less, so that later, you can concentrate on your studies.Getting [email  protected] score early also allows you to consider other options too, such as campus placement, MBA entrance or even appearing for Subject [email  protected] or GATE. Several companies use Aptitude Test similar to GREG for campus recruitment. If you have prepared well for [email  protected], you can perform very well in these tests as the syllabus of these examinations matches a lot with the syllabus of [email  protected] Ideal ly you should start preparation, on your own, by contacting CHICHI in first year of your degree.CHICHI will guide you, what you should do at home besides the regular college work so that when you Join the coaching class for [email  protected] at CHICHI after I or II year examinations, you will be well prepared to more actively participate in class discussions. To understand when to start preparation of [email  protected] & when to write the est. first time, one must understand how the universities admission process works. The academic year in the universities in the USA (as well as in other countries such as Canada, Australia, UK) starts between Gag. 15 to Septet. 15 (unlike India, where it starts from July).Different universities have different start date of their academic session. Usually the admission process starts about 10 months before the actual start date. So, a student who wants admission in August 201 5 (also called as Fall semester/ quarter) will start application pro cess to apply for admission in from November 2014. For applying to any university, the student has to complete and then submit an online application for admission to the university. The application deadline dates of universities vary a lot. Some universities will have admission deadline dates as early as Novo. And some will have as late as July 1. But usually most of the universities have DCE. 1 to Jan. 15 as their admission and financial aid (scholarship) deadline dates. So, a student wishing to obtain admission in a university starting from Fall 201 5 session should try to get best [email  protected] scores (assuming that the student gives the test twice) before Cot. 014 & latest by DCE. 2014. How much time does it take for the student to prepare for [email  protected] ? The time duration to prepare for [email  protected] varies from student to student but usually it takes about 3-4 months to prepare for [email  protected] along with college studies.Some students take long er and some are able to prepare for [email  protected] in duration of 4-6 weeks also. How to prepare for [email  protected] ? CHICHI has been conducting [email  protected] coaching classes for more than 19 years. Several students in past years have secured scores of 2320+ out of 2400 (previous pattern), 1 550 (old pattern) out of 1600, to 334 (the new computer based revised general [email  protected]) out of a total score of 340 leading them to obtain admissions & scholarships in top-ranked US/Canadian universities. CHICHI Small Batch Size : 10-20 students. Smaller batch size allows CHICHI teachers to give lot of individual attention and personalized training.All kind of students coming from various local colleges to coming from various parts of the country, from a newly opened college to various Its, NITS, BITS, NINJA, Anna university, Jodhpurs university, University of Iambi, Pine university, LIMIT, TACT, etc. With grades ranging from a low of 45% (4. 5/10) to a high of 90 % (9. /10) Join our [email  protected] classes. Some are weak at English, while few have a fear for Math. We make every effort to give individualized help to each student in the class and make sure that everyone participates equally in class-room discussions.Highly experienced Instructors : Our teachers have a combined experience of more than 20 years of teaching [email  protected] They not only have extraordinary teaching skills but are very sensitive to the individual needs of each student. You will often find teachers at CHICHI spending hours with our students solving their difficulties and boosting their confidence. Inspire of the dedication & passion of our teaching faculty, regular written feedback is taken from the students to see, if we are missing on anything and if any changes are required.These feedbacks are invaluable for us to grow and better our services. What is included in our Fee ? : The fee for [email  protected] coaching includes [email  protected] coachin g notes, complete coaching, all tests, usage of library, mock tests, etc. TOEFL [email  protected] training, notes, tests, etc. Are offered FREE of cost to GREY GMTA/SAT students. Course material : CHICHI through years has developed, updated and researched into thousands of pages of course material. This is added further by our excellent library, which has almost every book related to [email  protected] available in the entire world.We have amazing books. For e. G. A whole book will be dedicated to Just teach you how to solve the Reading Comprehension questions of [email  protected] or a book on just the vocabulary part of [email  protected] or on the complete Analytical writing section. Innovative approach to teaching : Whether it is solving questions related to complex and difficult to understand passage or memorizing & understanding thousands of words, we have developed through years very innovative ways to handle these problems. Details of how we teach is given at the en d of this section. Fee Validity : 5 years.Several students Join CHICHI right after their class I year but give their final [email  protected] in their II or II year. The students have to practice on mock Computer based tests, very similar to the actual [email  protected] tallest a month before their actual [email  protected] date. The fee paid at CHICHI for [email  protected] coaching is thus valid for next 5 years from the day a student enrolls at CHICHI so that the students can continue to obtain help & guidance at CHICHI without any hesitation. Batch Timings : CHICHI [email  protected] coaching classes are held in the evening (2 hours every day) & morning at timings convenient to the students.

Health Care Communications Methods Essay

Nursing home administrator is a leader in a organization who not only directs its operations but is also responsible for setting the tone for different cultures. (Anthony Cirillo, 2014) The administrator is to make sure that the facility is running smoothly and that all patients and staff members are taken care of their needs. The administrator will be the one to make sure that patients are moved to other facilities, make sure the records are transferred correctly, and to inform the facility that they are being bought by another company. The administrator will also explain to each staff member, family members, and physicians what is going on in full details. The first form of communication when the nursing home administrator finds out what is going to take place is a written notice, this notice is to be sent to all parties that will be involved in the process of closure. A written notice can either be a good advantage or a bad advantage, it depends on how and who it is sent to. Written notice communication can sometimes confuse people who really do not understand the language of the letter this can cause some people to question the administrator and her work. Communicating by writing is also an advantage when it will be sent to physicians, staff members, and outside agencies, because they will understand what is going on and can respond with the necessary needs. (Michigan Nursing Facility State Closure Team January 2005) When the nursing home administrator finds out the facility is going to another company, the administrator is to inform the staff of what is going to take place with the facility. The administrator will communicate with them either by email, written notice, or in person. The advantage of communicating with the staff with email is that it’s fast and easier for the staff members to look at while taking care of their patients. Communicating with them by written notice is advantage because the  staff will be able to wait until their shift is over to read the notice and ask questions if need be. The administrator and staff must try to find other facilities that are available to take some of their patients. The administrator must make sure that all records are kept safe under the HIPAA laws while informing other facilities about the patients’ needs and treatments that they are receiving at their facility. Keeping patients records safe and in order will lessen the transfer of patients and help the families to get them settled into their new facility. The advantage of using social media is that facilities can open up communication that can lead to enhanced information discovery and delivery. It can also allow their employees to discuss their ideas, post their thoughts, and ask questions about what they should do. Social media will also target a different type of audience that can help with relocating patients, transferring patients, and the needs of families. (Society for Human Resource Management, 2012) There are some disadvantages to using social media for this problem and they are it could open up the possibility of hackers getting patients records or staff information. It can also lead to fraud, virus attacks and even overload of spam. Social media disadvantages could also increase the risk of patients and their families falling prey to online scams that could lead to identity theft. Lastly, employee could leave negative comments about the facility, staff members, and even the physicians about the work that goes on in the facility the good and the bad. (Society for Human Resource Management, 2012) There are several reasons that could affect the HIPAA laws and social media about this facility closing. One staff members could be posting on networking sites about patients and accidently say their name or condition, and someone figures out who they are talking about and this could cause patient information to get out. In addition, some employees could simply be discussing their day or an unusual health care case they saw, and they feel like that is not violating the HIPAA law. When dealing with HIPAA and social media when it comes to patients and the closing of a facility, everyone involved has to be on their toes and not violate the rules. Employers and employees must know how to communicate with social media without releasing any patient names or conditions, and not get into trouble  behind the HIPAA rules. If someone breaks the HIPAA laws and they are found to be guilty of the problem, there are sanctions that can be made against that person or persons involved. These sanctions could range from civil penalties ranging in the minimum amount of $100 per violation, to a maximum of $50,000 per violation of the HIPAA rules. These sanctions are for the facility that is an covered-entity under the HIPAA rules and regulations that they have to follow. (Dimick, 2010) According to Chris Dimick, â€Å"All workforce members of this facility are prohibited, with some degree of exceptions, from using or revealing individually recognizable health information (â€Å"protected health information,† or PHI) without a written authorization from that individual or family member for whom the PHI pertains to, and any permission must cover very detailed language to meet the terms of HIPAA.† Reference Chris Dimick, Privacy Policies for Social Media, JOURNAL OF AHIMA, Jan. 6, 2010, http://journal.ahima.org/2010/01/06/social-media-policies/. Best Practices for Voluntary Nursing Facility Closure, Michigan Nursing Facility State Closure Team, 2005 http://www.shrm.org/templatestools/hrqa/pages/socialnetworkingsitespolicy.aspx#sthash.vs6G9HGL.dpuf

Define and write your professional learning and development identity

Define and write your professional learning and development identity Write your professional identity, Training Journal Its not an accident that one of the West Ends most popular stage shows at the moment is about a character in search of his purpose. The protagonist in Avenue Q is a comedy puppet searching for direction. But his questions of Who am I? and What am I here to do? are not just New Age, mystical musings; they are at the core of what it means to be successful in any business. In fact, if you scratch the surface of most successful companies, youll find whole departments set up to create a brand identity that lets customers know exactly who they are and what they do. Take the brand Innocent Drinks, for example. If you buy an Innocent smoothie, youre not just buying a drink. Youre buying a fun, fresh and completely natural experience that contains two of servings of fruit in a 250ml serving. Its a tasty little shot of good health. And the witty words on the Innocent website, bottles and advertising campaigns tell you so. But its not just companies that need to create this type of brand identity. You need to forge your own voice within your organisation. The employees you work with need to know who you are; what you stand for; what you do and why they need to take notice of you and your work. Communicating this in a powerful, succinct way isnt always easy. Employees often get caught up in the ins and outs of their particular roles and forget about issues outside their immediate remit. They may even feel that taking time out for professional development is an unwelcome diversion from the work at hand. For this reason its essential that you as a learning and development specialist develop a strong professional identity to enable you to have greater influence over the people you work with. Your skills, personality and values are integral to your brand. But its also vital to develop a strong, human, written voice to ensure that you present yourself in a positive light. Innocent have cottoned on to the fact that creating a distinct written voice is an effective way of connecting with their customers. You also need to ensure that your writing style is an integral part of your personal brand. Your written voice is the end result of the words and phrases you use in order to communicate your ideas and recommendations. It needs to be bright, concise and speak directly to your reader. But it should also reflect your personality, vision, achievements and goals. So here is a blueprint for creating a written voice that is distinctly yours. Laying the foundations You need to do some groundwork before working on your writing style. Grab a pen and paper and jot down words, phrases and sentences that describe your skills and personality. You might write, I am someone who sees potential in others, or My core skills are motivating and empowering others. Spend time thinking about your values and all the facets of your personality that make you who you are. And dont forget to note down examples of the value that you create for your organisation. Next, decide which points are most relevant to your work. Organise these into the headings values, personality traits, skills and results. Finally, combine all of this into a powerful statement of purpose. Decide what the overall purpose of your job is. And make sure that this is aligned with the purpose of your organisation. Remember, this foundation work is integral to creating the brand that you will express through your written voice. So dont feel that this has to be a one-off exercise. You can keep coming back to this until you feel youve completely brainstormed everything about you and your work. And keep this work safe its a powerful document that you should keep referring to. Sizzling sound bites In order to create a strong professional identity through your writing, you need to develop ways of succinctly communicating important information about you and your work. Imagine that youre in an airport when you meet a powerful business leader, such as Richard Branson. You strike up a brief conversation and he asks you what you do for a living. You have about 30 seconds to impress before you go your separate ways. Most people would say something such as, Im a learning and development manager for a large pharmaceutical company. But describing yourself in terms of your job title and company doesnt give you a strong identity. Throughout the world there are thousands of learning and development managers in pharmaceutical companies. So set yourself apart by communicating whats special about your brand of learning and development. The way to do this is to explain the context of your role, the issues you deal with and your results. For instance, you could say, I help pharmaceutical research teams to increase their productivity. I do this by transforming the way they approach their work. By finding out what makes them tick, I help each person add more to the business bottom line. Now it probably wouldnt sound natural to deliver this statement in its entirety in one go. But if you have it committed to memory, youll be able work each of its component sentences into most introductory business conversations. By speaking in this way, you explain who you are, what you do and what value you bring to your organisation. Practise developing these compelling two or three sentence summaries of what you do. Write out several of them, referring to different areas of your work. And begin to use them when people both internally and externally ask you about what you do. What does your writing really say about you? Gather together some recent documents that you have written. These could be reports, briefing documents or even emails that you have sent to other employees. Critically look at what messages your writing sends. For example, if one of the things you most value is clear communication, then look at how clear your writing is. If your purpose is to make other peoples jobs more efficient, is your writing clearly structured so that its quick and easy to read? And do you refer to psychometric models or training processes that only a training specialist would really grasp? Does your writing really reflect your values and personality? If you tend to use lots of long sentences, your writing may not reflect a decisive personality. Similarly, a long document that lacks subheads to break it up is not the best way to reflect that youre excited by change. Your writing needs to communicate your brand the elements that make you different. If it doesnt effectively communicate the changes that you have made happen, then it wont be representing you and your work. The principles behind the following techniques can help you to analyse your current documents. Applying them to any new written work can transform the way you (and your documents) are perceived. And crucially, they can help you to effectively communicate the underlying purpose of your work. Seven techniques for honing your written voice One Focus on your reader Before you begin writing a document, ask yourself the following questions: What is the document about? Who will read it? How much do they already know about the subject? What do they absolutely need to know? How important is the subject to them? How interested are they in the subject (which is not necessarily the same question as above)? Focusing on your readers in this way will help to make sure that you present yourself as helping their work lives. Training may be top of your agenda but others may not see it as a business priority. Thinking about the needs of your readers will help you shape your writing so that its relevant to them. Two Clarify your main message If youre unsure of your main message, you can be certain that your readers will be equally bemused. So spend time thinking about what you really want to say. Brainstorm ideas by asking yourself the questions: What? Where? When? How? Why? and Who? Group together the points or ideas that have things in common. Then decide what is important and essential for your readers to know. Your main message is among these points and it can vary depending on which stance you want to take. For example, if youre writing a report on psychometric testing as a training tool, your main message might be to outline the cost savings to your organisation. Alternatively, you may want to stress how employees work better as a team once they become aware of their own personality traits. Next you need to plan which order to put your points in. Your main message is the golden nugget of any document. So make sure it stands out by including it in the first paragraph. Then arrange your other points in order of importance. Three Create snappy titles and subheads Journalists know that a headline is the most powerful tool for winning over a reader. So take a tip from professional writers and make yours arresting. If your report is about the cost savings of psychometric testing, your title could be Psychometric testing: how a fifty-minute quiz has saved 50,000. This is much more powerful than a functional title, such as The results of workplace psychometric testing Similarly, break up the text with subheads that are equally attention-grabbing. For example, if youre writing about an initiative that will be happening shortly, you could include a subhead that reads The final countdown. This creates an image of the initiative as being exciting and worth waiting for. Four Keep it short and sweet Short sentences are effective as they break up ideas into bite-size chunks. Aim for each sentence to be between 15 and 20 words. If your sentences are any longer, its difficult for your ideas to stand out. Similarly, never write a 1000-word document when a 500-word one will do. Always go through your work and cross out any meaningless words or sentences. And aim to make every single word count. Its better to do several drafts of a document than to rush out the original long, rambling version. Five Use active language Use the active voice where possible, as it gives your writing movement. For instance, write This technique has really improved productivity, instead of A real improvement in the productivity of employees has been noticed following the application of this simple technique. Notice that the first example uses the verb improve rather than the noun improvement. Opting to use verbs over nouns helps to make your writing punchier. Six Share your success For any training programme to be a success, it needs to address core business needs or goals. Ask yourself why your organisation exists, why it matters and what difference it makes in peoples lives. Always communicate the success of any learning and development initiatives in terms of specific business objectives. For example, you can write Performance management training reduced staff turnover by 5 per cent in 2009, saving 100,000. By sharing specific business results in this way, you enable others to perceive your initiatives as having true value and being dynamic enough to improve the business bottom line Seven Be accurate To gain credibility, your writing needs to be flawless. So pay particular attention to grammar, punctuation and spelling. When youve worked long and hard on a document, it can be easy to gloss over typos and other mistakes as your eyes begin to see what they expect to see. For this reason, you need to proofread documents very slowly. It helps to take a pencil and stop it at every word. Always double check facts and figures, and if possible, also ask a colleague to proofread it too. A fresh pair of eyes can work wonders. Make your own writing a focus at the outset of any new initiatives and training programmes. And ensure that you apply your new written voice consistently. It is well worth the effort, as a strong written voice is an ambassador for all you do. Remember, in these troubled economic times, excelling in all areas of your personal brand is a must. And using language effectively can propel you to the next tier of success. Whats more, mastering writing skills not only helps to cement your own professional identity, but it can inspire your colleagues to do the same. Leave others in no doubt about who you are and what youre here to do, and theyll be more likely to follow your lead.

Africa.. essays

Africa.. essays Africas Resistance to the Portuguese The African history has been affected tremendously due to the influence of some European countries. Portugal, who probably had the greatest impact on the continent, was not shy in invading what they thought to be profitable circumstances. One of these areas that they profited from was the kingdom of Kongo. Kongo was a major Bantu-speaking kingdom astride the Congo River in west-central Africa, probably founded in the 14th century. It was governed by a king, the manikongo, whose economic power was based upon trade in ivory, hides, slaves, and a shell currency of western Africa. Within a few years after the Portuguese first encountered the kingdom in 1484, the sixth manikongo, Nzinga Mbemba, later Alfonso 1, converted to Christianity and extended diplomatic and economic relations with Portugal. The agreement soon collapsed, however, as the Portuguese extended their slave-raiding activities. By 1570 the power of the Kongo kingdom had begun to decline, and severe internal tensions had developed. Alfonso I knowing what was going on wrote a series of papers to King Joao III of Portugal. In these papers, Alfonso I pleaded with the king to take away all the corrupt Portuguese from his kingdom. With false assurance from the king of Portugal, he asked to have sent those people of religious and medical backgrounds to help modernize his kingdom. With the corruptness still noticeable in the Kongo, Alfonso I was forced to pass a law stating that ...any white man living in our Kingdoms and wanting to purchase goods in any way should first inform three of our noble men and officials of our court whom we rely upon in this matter... (57). These futile attempts of writing letters to the king were not making any significance. The king of Portugal was money hungry along with the majority of all his servants who worked for him down in Africa. ...

Analysis of Unilever operating in Brazil

Analysis of Unilever operating in Brazil As given in the case study, Unilever in Brazil has a strong 81% market share by means of its three brands: Omo, Minerva and Campeiro. Question at hand is whether or not to market detergents to lower income consumers in North-Eastern Brazil and how to go about it. It was believed by many in the company itself that Unilever should not fight in the lower end of the market where even small local entrepreneurs with a lower cost structure struggled to break even. So is the opinion of Fernando Machado, category manager for detergents who believes that Unilever shouldn’t divert money from their premium brands and invest in a low price brand. But since the lower income segment isn’t tapped by any of the giants of the detergent industry in Brazil it provides ample opportunity to the company for growth in this segment. Also there is a need for good products matching the flagship brand Omo but something which is affordable at the same time to the Northeastern women as clearly seen by the example stated about Maria ConceiÇà £o. TREND IN BRAZIL: As per case study it is known that Northeasterners believe bleach is a must for removal of stains, they prefer scrubbing clothes; addition of bleach for stain removal is an important factor followed by a little use of detergent powder only in order to make the clothes smell good. Thereby we can see that use of detergent is restricted only to giving a favorable smell. For the Northeasterners frequency of clothes washing is more due to more time at hand and lesser number of clothes owned. Also cleanliness is perceived as important despite of their low income survival. Cleaning of clothes for them is also seen as a measure of dedication of the woman of the family. Hence Unilever faces the challenge of changing few of the age old perceptions and yet successfully making a mark in the lower income segment. For this Unilever will have to convert the laundry soap users into an Omo class user. This is a long term strategy but yet a feasible one   [ 1 ]    WHY CHOOSE LOWER INCOME GROUP: Enter lower income group segment before P&G penetrates there Detergent market in this segment will always be a cash cow Need gap analysis shows that there is an existing need for good detergents in this market IMPLICATIONS OF MOVE: SHORT TERM IMPLICATIONS: First mover advantage, shift of investment of money in low price brand from premium brands LONG TERM IMPLICATIONS: Market leader in low income detergent market, without a shift in Omo customers the new brand will be able to attract lower income customers WHAT SHOULD BE DONE? There are various options with Unilever. Namely, Launch a new product in the market targeting the lower income consumer without cannibalizing its own premium brands extensively – Reposition one of its existing brands Have a cheaper version of Omo/Minerva Carry out an extension of one of the existing brands I believe that Unilever in Brazil should carry out PRODUCT LINE EXTENSION. Hereb y they should introduce an additional item in the same product category. Unilever should have an extension of its brand Minerva named Minerva Progress (similar to Omo Progress which removes difficult stains without bleach and laundry soap). Minerva Progress should be positioned between Omo and Minerva

Briefing assignment Essay Example | Topics and Well Written Essays - 750 words

Briefing assignment - Essay Example Spokane moves to the trial court to contest Skyline’s argument on monetary damages. The trial court accepts Spokane’s application and rules in their favor .Trial court then rules that there existed no agreement despite skyline being earlier on issued winning the contract through competitive bidding. Skyline is not appeased by the trial court judgment summary and moves to the court of appeal on grounds that they won the bid and the written awarded contract was a proof of an agreement. An award can be a prove of a contract depending on terms of bidding by any party. while arguing on company experience and employee experience one need o acknowledge the fact that competitive bidding is meant to create a level playing ground and that a public institution bases public interest first hence company experience runs supreme. Monetary damages and injunctive relief apply only between two private contracts and that public entity work based on public interest rather than personal benefits. Court of appeal division three agreed with the appellant on the fact that an award proved an existence of an agreement between the two parties. The court however ruled that the appellant was not entitled to monetary damages compensation because the contract agreement differed from other private agreement. The correspondent in this case was a public entity and worked based on set public policies. In that, any decision was based on public interest rather than personal befits and that awarding monetary compensation would be on the interest of the appellant rather than the public interest. The court acknowledged the fact that an award may be challenged in a court of law hence rejects Skylines argument on their position being different from rejected bidders. Glenn agrees to become a network provider at Health Link after signing HMO and PPO agreements. This agreement provided ground for renewal and termination of the contracts. Complaints

International political economy Essay Example | Topics and Well Written Essays - 1000 words

International political economy - Essay Example Entrepreneurs, leading corporations, and even social activists are taking the step to show how this phenomenon is changing the lives of people across the world. This book forms the basis for this review as it tries to identify the realism of this phenomenon, and if the corporate world is entirely ready for it. The definition of social business in this book is that it is a sustainable business that guarantees return on start-up capital, but does not offer investors any return. It is the author’s belief that the current practices, for example; social enterprises and non-profit are what may lead to more poverty among countless individuals. Social business offers an owner a return on their start-up capital, regardless of the time it takes to get this capital back. According to the author, this phenomenon (social business) has stopped being just a theory that is discussed in corporate boardrooms, and is being introduced in some areas in Asia, the U.S., and even Europe. By introduci ng, embracing, and trying the social business theory, the author develops an idea about a new form of capitalism that is opposed to some current methods and practices present in most organizations (Yunus 2011, p. 103). Products offered by social businesses may rake in profit, but do not offer dividends (Yunus 2011, p. 229). They are also capable of satisfying the needs of the less wealthy individuals in society. All profits gained have to go back to the society in which the business is located. According to the author, the case studies are a way of showing individuals that it is possible to incorporate this in the economic world and find a way to provide everyone with their needs. This is while reducing the pressure of money among the less privileged. Something worth noting about the author is that he is the founder of the micro-credit agency, Grameen Bank. It offers services (financial) at an affordable rate of interest. The author’s economic stand is brought out in the book as it struggles to change the perception that establishments can only belong to one of two economic camps, which are; non-profit and for-profit. However, the book might fail to address some crucial elements that surround the progress of the theory of social business. Some of the issues brought out in the book offer advice on what might be the best possible way for people to start their own businesses (Bari 2011, p. 78). This is not geared toward encouraging the growth of the phenomenon in most corporate structures in the business world. A great idea might lie behind the author’s intention of getting people to know what needs to be done to start and run a successful business. Sadly, it does not delve into advising would-be business owners on what needs to be done to exactly capture all the latest trends in the economic world. The ends of the first chapters in the book talk more of the steps in the development of the Grameen. This, according to me, makes the chapters seem lack lustre in their presentation. The didactic aspect of the book leaves no room for the profit and social business aspects that most readers may want to attain at the end of the book. It is next to impossible to attain a clear perspective on the part profit aspect of a

Report one Assignment Example | Topics and Well Written Essays - 500 words

Report one - Assignment Example Over the time I have been here, I have helped and worked in several areas (Baird 115). First, I made the emergency contact list. In this list, I wrote all the numbers that may be helpful in case of any emergency. The list includes the contacts of police, ambulance, international emergency number, management representative, and director of human resource, safety officer, administration manager and other useful contacts. Secondly, I have learnt about the OHSAS (Occupational Health and Safety Assessment Series), which specifies what is required of an occupational health and safety management system to make the organization capable of controlling its occupational health risks and make an improvement on its occupational health and safety performance. For the time I have been an intern in this company, I have helped in establishing a good occupational health and safety (OH&S) management system that will assist in minimizing or eliminating risks to the personnel or other parties who are interested but could be exposed to hazards concerning the occupational health and safety related to its activities. Secondly, I have taken part in the implementation, maintenance and continuous improvement of the occupational health and safety management system. Currently, the company has assured itself of how it conforms to the stated occupational health and safety policy (Baird 207). The company has yet demonstrated its conformity with the OHSAS standard through making self-declaration and self-determination. Moreover, I helped in the provision of first aid. I used the fundamental first aid, which is the original process of addressing and assessing what someone needs when he is injured or has physiological distress due to a heart attack, choking, drugs, allergic reactions, or other medical emergencies. The basic first aid skills helped me to determine the physical condition of the person and the accurate course of

SLP4 Coursework Example | Topics and Well Written Essays - 750 words

SLP4 - Coursework Example The Coca Cola Company can resolve this problem by using the pre-emptive strategy that allows it to provide top-notch products that cannot be substituted. As a result, the customers will continue to stick with the company and continue purchasing its products regardless of the availability of the substitutes. The Coca-Cola Company faces highest competitive rivalry particularly from Pepsi Co. Furthermore, the increased number of new entrants have also created high level of threat for the company to survive. In order to minimize these threats, Coca-Cola company has to make the most of its economies of scale in order to lower its consumer price per bottle. Eventually, the lowest possible price will be difficult for its competitors to reach. Consequently, providing competitive advantage to the Coca Cola Company. Through differentiation strategy, the Coca-Cola Company should invest more on innovation to develop unique and different bottle designs, concepts, processes, marketing campaigns, public messages, brand names, slogans, corporate social responsibility activities that are unique in their own way and address the sensitive issues of the societies. As a result, a brand image will develop that is unparalleled and cannot be matched by any of its competitors. Furthermore, the customers will become loyal to the brand due to the fact that the company is able to demonstrate higher level of concern for the health and wellness of its customers instead of its profits. Through the focus strategy, the Coca Cola company will be able to enter into the bottled water market and other booming industries like food items to maintain its competitive edge over its competitors. Most significantly, Coca Cola company has to enter into a niche market in which the competitors either are not willing to enter or do not have the required knowledge, infrastructure and expertise to sustain in that particular industry. As a

Scientific experiment Assignment Example | Topics and Well Written Essays - 1750 words

Scientific experiment - Assignment Example The experiment focused on the evidences which are considered to be the products released and consumed during the respiration process. I investigated the effect the high concentration of oxygen can have on the amount of heat released and also the amount of carbon dioxide that could be released. This was also in conjunction with the rapid at which the carbon dioxide was being released. The results of this experiment showed that with an increase in oxygen concentration, there is a rapid increase in the heat energy released and also the amount of carbon dioxide released. The test for carbon dioxide was lime water which turned white on the passage of carbon dioxide. The amount of energy released could be told by the temperature on the bottle (Lambers, 2005) Introduction Energy is the most fundamental driving factor to both the plants and animals. Almost all processes in the bodies of the organisms are initiated and run by energy. These processes range from reproduction, locomotion, fertilization, growth and development. This calls on scientist like me and others in general to clearly show the factors which contribute to the respiration in organisms. It is of essence to note that the experiment went further to give details on the essential elements required in the respiration. Here, it was found out that oxygen is essential for aerobic respiration. Again, glucose or some substrates like starch must be present for respiration to take place. Carbon dioxide was released this was to confirm that it is of less essence for animal though in plants it’s used from the process of photosynthesis. Some environmental factors such as high temperatures and humidity affect the rate of respiration. In a very cold environment, there are fewer activities experienced by the

Embodiment and experience Essay Example | Topics and Well Written Essays - 3750 words

Embodiment and experience - Essay Example This creates a system through which people can communicate and share huge volumes of personalised information without having to resort through several challenges and difficulties. From a Communications perspective, social media has various facades and connotations within which it can be deduced and evaluated. This include amongst other things, a view that it is a major communication tool, system and outlet that allows people to interact and also share huge volumes of information with few restrictions and limitations. This paper examines the embodiment of the social media from a communications perspective. To this end, the paper will explore the fundamental research question: â€Å"To what extent can social media be critiqued and understood through viral logic and what practical applications can be made of it†. The paper will thus evaluate various theories and concepts from books, journals and other secondary sources in order to provide critical answers to this fundamental research question. The concept of embodiment has to do with the presentation and identification of a given concept. Embodiment refers to giving a form to different parts and different components in order to give it a collective and holistic view and ideology. A body is a cognitive presentation of duality into a single entity (Blackman, 2008). In the modern concept, there is a tendency to identify and give a view of a given idea or conception to the mind and body (Blackman, 2008). In other words, there is the need to give a conceptual view to something that does not exist in the physical form and also give a name to something physical that has different components. Thus, philosophies seek to bring things that exist in thought into a full existence (Blackman, 2008). Therefore, the idea of a body is more of getting and putting together a view on something that exists and it involves the hard, and soft aspects of a given idea or

Scientific experiment Assignment Example | Topics and Well Written Essays - 1750 words

Scientific experiment - Assignment Example The experiment focused on the evidences which are considered to be the products released and consumed during the respiration process. I investigated the effect the high concentration of oxygen can have on the amount of heat released and also the amount of carbon dioxide that could be released. This was also in conjunction with the rapid at which the carbon dioxide was being released. The results of this experiment showed that with an increase in oxygen concentration, there is a rapid increase in the heat energy released and also the amount of carbon dioxide released. The test for carbon dioxide was lime water which turned white on the passage of carbon dioxide. The amount of energy released could be told by the temperature on the bottle (Lambers, 2005) Introduction Energy is the most fundamental driving factor to both the plants and animals. Almost all processes in the bodies of the organisms are initiated and run by energy. These processes range from reproduction, locomotion, fertilization, growth and development. This calls on scientist like me and others in general to clearly show the factors which contribute to the respiration in organisms. It is of essence to note that the experiment went further to give details on the essential elements required in the respiration. Here, it was found out that oxygen is essential for aerobic respiration. Again, glucose or some substrates like starch must be present for respiration to take place. Carbon dioxide was released this was to confirm that it is of less essence for animal though in plants it’s used from the process of photosynthesis. Some environmental factors such as high temperatures and humidity affect the rate of respiration. In a very cold environment, there are fewer activities experienced by the

Industry Analysis Outline Essay Example for Free

Industry Analysis Outline Essay For the past several weeks we have been examining firms’ environmental contexts. The purpose of this in-depth analysis is to: * understand how to document an industry’s systemic profitability (or loss) rate * understand the forces surrounding the industry (based on Porter analysis) that drive its underlying profitability (or lack thereof) * understand how macro-environmental factors influence the dynamics of the industry * understand how to draw appropriate conclusions from industry level data * understand how to support conclusions with application of Ch 2 theories and data understand how to summarize industry information in an informative way. Your first case analysis is to analyze an industry to determine its future potential. The format for this assignment is consistent with what you might be expected to do on the job. Often, when you are given an assignment, you must present your findings in a concise memo, documented by exhibits which support your analysis. You then also present your work orally. DESCRIPTION OF THE PROJECT Assume you are an analyst (or team of analysts) for a consulting company. As analysts, your boss has asked your team to examine an industry for a client who is considering future investment possibilities. You don’t know what company or companies may be involved or if this is a potential new entrant. You are only asked to provide an evaluation of the industry, its structure, its profitability, attractiveness, opportunities and threats, and future prospects. DELIVERABLES 1) If you are doing this as an individual written assignment: MEMO submitted to Turnitin. * A business memo addressed to the professor/your boss (no more than 3 typed pages total –double spaced). This deliverable must be submitted to â€Å"Turnitin.† Although this is a memo, you should cite sources of factual data and information that is not common knowledge. * At least 2 and no more than 5 exhibits with data (graphs, charts, models, summary, etc) which supports the narrative presented in the memo. These should be attached after the memo. Each attachment should be referenced in the memo in order of appearance in the memo. * One required exhibit should provide some indication of industry performance (is this industry becoming more or less difficult). Think in terms of financial industry analysis and/or use the shipments data available on Blackboard. You MUST ANALYZE the information on Blackboard and extract information, NOT just paste it in your paper. * One required exh ibit is a Porter analysis * ALL EXHIBITS MUST BE RELATED TO AND EXPAND UPON YOUR NARRATIVE. THESE TWO DELIVERABLES MUST FIT TOGETHER! 2) If you are doing the team presentation: Power Point WITH narration must be submitted to Blackboard and a HARD COPY of the slides given your professor in class. * Slides from your presentation. (No more than 15 slides total.). * Webex presentation should be 10 minutes long, not including time for QA. * I expect a complete PEST * I expect a complete PORTER * I expect some conclusion about current and future industry analysis that is based on the PEST and PORTER WHAT GOES INTO THE DELIVERABLES? The list below should be the basis for your analysis. Remember, while you should look at all of these elements for a complete analysis, your judgment and application of concepts from Ch. 2 should inform your decisions regarding which pieces of the analysis are important for the memo and presentation. This means that not all of the below items will ultimately be included in the deliverables, even if you analyzed them initially. Only the most significant items will be included in the limited space of the deliverables. INDUSTRY FUNDAMENTALS: 1) Description of the elements of the industry. * What is the description of the industry? (Not its history, just its definitional parameters) * At what stage of the industry life cycle is this industry?(Use data to define and defend this) * Profitability?(This should be presented as DATA, over time, relative to some other standard, for comparison) 2) Who are the primary competitors in this industry? * Are there important strategic groups? * What segment or group dominates? What segment (if any) is doing well? What segment (if any) is weak? DYNAMICS OF THE INDUSTRY: 1) What key trends in the general environment are important and affecting the future demand for the product or supply of necessary materials of this industry? Why? * political * economic * social * technological * global 2) Which forces (Porter) are most critical for this industry? I.e., which ones best explain the profitability rate that you described above? * Barriers to entry? (which ones?) * Powerful Suppliers? (which ones, why?) * Powerful Buyers? (which ones, why?) * Powerful Substitute INDUSTRY(s) (which ones, why?) * Hi Rivalry of Competitors? (what is the source of rivalry?) FORCES FOR CHANGE THAT ARE EMERGING: 1) How are the forces (Porter) in the industry changing over time to become a. Stronger? (What macro-trends are driving this?) b. Weaker? (What macro-trends are driving this?) 2) Based on the Porter analysis (from #4 #5 above), is this industry getting c. more attractive (easier to make profits) or d. less attractive (harder to make profits)? (why?) INTEGRATION OF THE INFORMATION: 3) What are logically-derived conclusions (based on the analyses above) for e. opportunities (trends) associated with this industry? f. threats (trends) associated with this industry? 4) What are some key issues that players in this industry must be aware of? FORMAT for the Assignment: The MEMO format should include: 1) Business memo format: Please use the â€Å"Elegant Memo† template in Word, but double spaced. Also, insert page numbers. 2) Attachments should be labeled in numeric order (i.e. Exhibit 1), with a title underneath which indicates the nature of the information in the attachment. 3) Attachments should be numbered in the order in which they are introduced in the memo text. The Power Point slides: 1) Slide 1 should include the name of the industry and the names of the team members. 2) All team members should be prepared to answer questions regarding the team analysis.

The Trend Of The Wellness Industry

The Trend Of The Wellness Industry Introduction There has been a considerable rise in the trend of the Wellness Industry mainly in Asia-Pacific. As Destination Spas are developing in the industry, it seems it is still rather vague as to what the future holds for this particular sector. The rising awareness of people towards personal health and growth is creating a demand for a service role that is currently evolving to cater to the demands of this progressing market trend. This study will investigate possible outcomes for destinations spas, Mandala Spa, in the designated geographical area. Background The globalization of wellness products such as Spas are increasing and evolving, whereas the philosophies and traditions of the eastern culture are penetrating the western context and vise versa. These spas are growing by incorporating physical, emotional and spiritual activities coupled with the pop psychology that mixes more esoteric practices to raise the level of mental wellness. (Smith and Puczko, 2008) Wellness is defined as The multidimensional state of being well, where inner and outer worlds are in harmony: a heightened state of consciousness enabling you to be fully present in the moment and respond authentically to any situation from the deep inner well of your being. Wellness is an ever-evolving journey to a heightened awakening of the consciousness and working towards a fitter state in regards to the physical, mental and emotional sense of wellbeing, thus helping an individual to further experience life to its fullest with the greatest longevity. (Bodecker and Cohen, 2008) Figure 1: The Expanded Wellness Model Source: Mueller and Kaufmann 2001 p.6 Overview of the Wellness Industry A considerable amount of visitors going to modern day health and wellness centers are mostly not aware of the historical and cultural backgrounds of the treatments they experience. It would be not so far fetched to say that these visitors have not realized that the Ayurvedic practices from India date back as far as 5000 BC, or that the current make-up brands that women are using these days hold similar cosmetic traits to those used my the Egyptian women in 3000 BC. The earliest recorded documentation of Chinese medicinal methods date back to 1000 BC, however in Western societies Chinese medical methods are regarded as exotic and somewhat new in their perception. According to a study made by the Spa Research Fellowship, the earliest reference to so called magical healing waters is 1700 BC and as the classic physician and philosopher of the Hellenistic age, Hippocrates, once said that à ¢Ã¢â€š ¬Ã‚ ¦water is still, after all, the best. (Health Wellness Tourism) There is an increasing awareness of the healing properties of water, whether it be thermal, sea or mineral water. Civilizations such as the Greeks and Romans understood the various health related aspects of water treatments and thus were quite focused on fitness and cleanliness through such practices. On the other hand, other ancient civilizations from The Middle East and Asia and other indigenous people around the world were already aware of the health benefits of other practices like herbal medicines, yoga, massage, meditation and other related spiritual practices, for centuries before the cultivation of health related practices in Europe. Although by Western standards, the quality of life in many parts of the world are seemingly low or of poor quality in comparison to Western societies, India and Africa can be cited as two better examples. These people living in such poor standards have developed their own ways of maintaining their wellbeing, although such conditions of deprivatio n favor the triumph of illness over wellness. These practices of preserving health and wellbeing are continuing to become more and more popular among day spa operators and subsequently the visitors of these days spas are growing interests keen enough to want them to visit the origins or homes of these practices such as Yoga and Thai massage. (Health Wellness Tourism) The term Spa, is an adapted acronym for Solus Per Aqua, it can be translated as health through water. (Leavy and Bergel, 2002) According to Associate Professor Rujirutana Madhachitara, PhD of Penn State University in her paper, Opening Up a Services Market The Thai Spa Industry, From what we learn in the classroom and witness in real business life, market usually do not grow as explosively as health spas have done in Thailand. Hotels and resorts along with entrepreneurs have recognized the potential of spa development in Asia, it is even arguable to an extent that recent trend of spas has impacted the face of the Hospitality in the region. Intelligent Spas came up with the Spa Benchmark program across the major Asia Pacific markets and summarized the findings in the table below (Garrow, 2007) Table 1: Asia Pacific Spa Industry overview Malaysia Since the year 2002, Malaysias spa growth has increased by 200% and continues to foretell increased growth. Indonesia Is home to the larger spas in regards to indoor space and more than half of them are destination spas, within the region it is also second most affordable next to the Philippines. Philippines Is the smallest in terms of market size but regardless it also possesses on average, the most numerous amount of treatment rooms, studies show that there is also strong potential for growth in this sector over the coming years. Singapore relatively, the country has a mature market but is still predicted to grow at 11% annually over the upcoming years. There is a considerable amount of day spas of which half are said to be salon type oriented spas. Taiwan Over 81% of Taiwans 300 spa facilities were day spas, a large group of their spas use group brand names, whilst spa franchises are very common. Growth rate is said to be slow in the coming years. Table 2: Asia-Pacific Global Spa study The Asia-Pacific spa industry is the quickest growing region on a global basis, however it is yet relatively young. A larger proportion of spas are preset in emerging markets while resort/hotels spas are currently leading development. Typically, destinations spas are regarded as spa resorts. Growing but yet underdeveloped health resorts in a sense. In comparison to Europe, spa revenues in the Asia-Pacific are 35% lower and 19% lower on a global average, however hotel spas are only 3.75% to 5.8% lower respectively. Whilst in terms of staffing, hotel spas are at an average of 27 employees per establishment and 17 per spa. Intelligent Spas Global Benchmark Report, May 2009, states that the treatment room occupancy in the Asia-Pacific is 37% higher in comparison to other regions, 45% of total revenue accounts for payroll, and with an average treatment rate of US$77 it is the lowest economically among all regions. (Samantha Foster) The term Destination Spa holds a particular standard of luxury for spa-goers, as they were places where the rich and famous would go to slim down. These days destination spas offer more than just a luxurious way to get slim fast, they offer a variety of products that cater to the overall wellness of their customers. Such services offered are healthier diet alternatives, lifestyle lectures, yoga seminars and more traditional methods of energy attunement to find your own sense of inner and outer balance. (Leavy and Bergel 2002) Mandala Spa brands itself as a destination spa incorporating all the fore mentioned services and more, in 2005 they won the prestigious Asia Spa Award for best destination spa of the year and spa treatment of the year. Since then they have continued to win awards in 2006, 2007, and 2009. Since its inauguration in 2001, Mandala Spa has touched the lives of many people and has grown from a four-villa Day Spa to a full fledged Wellness Resort and Destination Spa. ( http://www.mandalaspa.com) Aims The author will conduct an in-depth research on what the future holds for Destination Spas in Asia Pacific, focusing on a developing boutique Destination Spa brand, Mandala Spa as a prime reference. Objectives To review literature about the Wellness Industry with emphasis on Destination Spas. To investigate the trends and variables influencing the development of the Wellness Industry with focus on the Destination Spa sector. To understand the strategies that Mandala Spa is using for its success and how they will use these for future development or expansion; and To recommend any findings to Mandala Spa and the Asia Pacific Spa and Wellness Coalition for the overall benefit of the industry and for future research; CHAPTER 2: LITERATURE REVIEW The Concept of Wellness Tourism According to (Verschuren, 2004) Wellness tourism is very different from health tourism as wellness tourism is considered a unique product within the health tourism segment thus it is not a category in itself but a sub category of health tourism. Figure 1 According to (Kaspar 1996), health tourism is the sum of all the relationships and phenomena resulting from a change of location and residence by people in order to promote, stabilize and, as appropriate, restore physical, mental and social well-being while using health services and for whom the place where they are staying is neither their principle nor permanent place of residence or work. By definition of (Mueller and Kaufmann 2000), following (Kaspar1996), wellness tourism can be the sum of all the relationships and the phenomena resulting from a change of location and residence by people whose main motive is to preserve or promote their health. They stay in hotels that are specialized in providing the individual care with the appropriate personal know-how. To further the statement these guests require and expect certain service packages that are comprehensive in nature, such packages may include physical fitness, meditations, dietary advise, beauty care and education. According to The International Spa Association (ISPA) spas are defined as entities devoted to enhancing overall well-being through a variety of professional services that encourage the renewal of mind, body and spirit (ISPA, 2006) A comprehensive categorization of spas has been produced by the International Spa Association is listed below: Club Spa Day Spa Spa Hotel Holistic Spa Medical Spa Bath Resort Spa Sport Spa Structured Spa Definition of a Destination Spa There is no universally accepted definition of destination spas, rather the following academics present these definitions: Destination spas predecessors were referred to as fat farms due to their somewhat rigorous detoxification and weight loss programmes. These fat farms were perceived as the to-be places for communities high societies, yet most of these establishments were not deemed a pleasant holiday experience as most of them were ran similar to boot camps in a sense, where their guests would undertake restricted diets or fasting seminars where the promised results of weight loss would be achieved, however in no manner pleasant. Few of these fat farms would feature beauty treatments, relaxation or meditation programmes and even less provided in education in terms of how to maintain their lost weight, thus guests would eventually gain the weight back. The destination spa of today offer more than just weight loss programmes but are now geared towards more meaningful exercise programmes, education on lifestyle, wellness seminars, consultancy on diet and cleansing, and some offer medical tests or evalua tions. (The Spa Encyclopedia) Destination spas are built with the primary purpose of providing spa/wellness activities for guests as compared to resort/hotel spas whos primary purpose is to sell their rooms while the spa is an augmenting facility, the purpose of destination spas are the exact opposite of this. (Gibson 2008) Destination Spas are a place where visitors go for short retreats/wellness programmes that are somewhat life changing or produce a high impact on the guests lifestyle. (Spa bodywork: a guide for massage therapists) Asia Pacific Wellness Traditions The wellness traditions of Asia follow a more holistic approach to health and wellbeing, treating the mind, body and spirit as one. Their way of healing is by finding the essence of the problem and supporting the body in healing itself therefore boosting the bodys natural immunity against illness and disease. Therefore the approach through natural healing, in Asia, is rooted in spirituality and tradition rather than on a basis of natural assets. In Japan the traditional bathing establishments of onsens, which are Japanese hot springs, are commonly visited by locals in seek of meditation or relaxation and has grown in popularity among the tourists. Reiki and Shiatsu are two of the most prevalent wellness therapies from the Japanese culture and are currently very common treatments provided by western spas. The legacy of Indias historic culture has existed before that of Ancient Egypt as even scholars regard Ayurveda (the science of life) as one of the oldest healing systems in the world. It is still commonly the first form of traditional healing in Nepal, India and Sri Lanka. The traditional forms of Chinese medicine were focused on an individuals overall state through a variety of therapies, such as Chi (the overall flow of life force or energy of a person), Shen (the persons mind that is responsible for their mental abilities and consciousness), and Jing (The governing essence of a persons vitality). Traditional Chinese medicine, similar to Indian Ayurveda, leans towards the aspects of preventive and holistic approaches towards health in regards to physical movement, spirituality, diet and emotional wellbeing. A myriad of therapies are offered, some of the most popular to mention are Tai Chi, Qi Gong, herbal medicines, and acupuncture which focus on the flow of energy throughout the body. Thailand is currently said to be the leading country in spa development within Asia, featuring a wide array of services, products, aesthetics and centres. The basic principles of Wat Pho traditional Thai massage and the Lana traditions of Northern Thailand are what constitute the concepts of Thai spas. The Temple of the Reclining Buddha, Wat Pho, located in the capital city of Bangkok by the Grand Palace, is where traditional Thai massage was born. During the era before the temple was built, the area was a site for the practice of traditional Thai medicine that has its relational origins from Ayurveda. Malaysia has a set of unique spa programmes and ambiences through the incorporation of village or kampung traditions along with the wellness traditions practiced in the royal courts. Pressure point and long stroke massage techniques which are the basis of Urut, the traditional Malay massage, which is the main feature of the services offered along with traditional post-natal care in womens health programmes. The foundation of these therapies are based on causative theory building on the organizing principles of cold and hot, damp and dry and of the natural elements air, fire, water and earth, derived from links to Ayurveda. Indonesias mainstay of promoting wellness and beauty comes from Jamu herbalism, traditionally it lies in the center of managing the populations healthcare. The spiritual approaches to wellness, along with traditional massage techniques and fresh herbal ingredients, are highly incorporated in Balinese and Indonesian spas. Vietnam, regarded now as the new Thailand amongst south east Asian investment circles due to its promising economy and influx of new beach, golf and health resort developments. The main medicinal tradition of the country is referred to as Thuoc Nam of which is based more on traditional folk knowledge. A Buddhist monk and scholar, Tue Tinh, developed Thuoc Nam into a national system. He consolidated all the local medicinal knowledge from Vietnam and established clinics within monasteries along with herbal gardens coupled with educating the public on the herbal home medicine. (Dung and Bodeker 2001) The Philippines, being an archipelago, has its traditional medicinal techniques deeply rooted in the multitude of ethnics groups found on its thousand of islands. Its traditional massage practice is known as Hilot and is just as diverse in techniques, practices and tradition as it varies from region to region within the country. It is however being standardized, and thus growing ever more popular among the spa programmes in the Philippines. (Marana and Tan 2006) Key Theories on Spas Compare and contrast an approximate of 3 key theories here, identify who your subject matter experts are through seeing who are the names who are always cited in the various journals and books you have on Spa. Support with some models, I think you have one model in your Chapter II already! Figure 1. Maslows Hierarchy of Needs and Schà ¼tte and Ciarlantes Asian Equivalent Model. Adapted from (Athena H. N. Mak, Kevin K. F. Wong and Richard C. Y. Chang) Maslows hierarchy of needs and the Asian equivalent model Tourist motivation embraces psychological as well as physiological facets because travel is expected to satisfy different levels of needs such as psychological (e.g. intrinsic, personal and interpersonal rewards) and physiological needs (e.g. food, shelter, safety, health and fitness) (Witt and Wright, 1992). Maslows (1970) hierarchy of needs is one of the most popular theories of motivation used by researchers to study tourist motivation (Iso- Ahola, 1980). Maslow proposes that human needs as motivators form a five-level hierarchy comprising of physiological, safety, love/ belonging, esteem and self-actualisation needs. He further states that the lower-level needs should be satisfied first before an individual could move up to higher-level ones in the hierarchy. Mill and Morrison (1985) cite that motivation is a phenomenon that takes place when an individual seeks to satisfy a need, and suggest a correlation between Maslows hierarchy of needs and tourist motivation. Maslows model is based on Western culture, so Schà ¼tte and Ciarlante (1998) have questioned whether self-actualisation (a personally directed need) is existent among Asian consumers. They contend that Asian countries predominately have a collectivist culture (Hofstede, 1980), so the idea that a personally directed need is at the highest level of needs would neither be readily accepted nor regarded positively in the Asian culture. Instead, socially directed needs seem to be more apposite in such cultural context. Schà ¼tte and Ciarlante thus put forth an Asian equivalent model, one that eliminates the personally directed self- actualisation need and emphasizes the intricacies and importance of socially directed needs, namely, affiliation, admiration and status. Based on the research conducted by (Athena H. N. Mak, Kevin K. F. Wong and Richard C. Y. Chang) Their study identified the motivating factors for Hong Kong spa-goers seeking spa experience when they travel. Their perceptions of spa, as well as their socio-demographic characteristics, were analysed. In addition, an instrument to measure motivation in the spa tourism domain was developed. Factor analysis results show that relaxation and relief, escape, self-reward and indulgence, and health and beauty are important underlying motivating factors for spa-goers, as shown in the study. The result contrasts interestingly with general European spa-goers perception that spa experience is largely for curative or therapeutic purposes (Miller, 1996; Douglas, 2001), and American spa-goers perception that spa experience is a means of self-reward (Kaspar, 1990; ISPA, 2006). For the Hong Kong context, it is actually an integration of self-reward and health, together with relaxation and escape motiva tions. This distinctive combination of motivating factors reflects the unique underlying needs of Hong Kong spa-goers. The demand for spa is anticipated to grow continuously (ISPA, 2006), and the opportunities associated with spa are many and varied. However, despite the bright outlook for the Asian spa market, it is imperative for the spa industry to maximise the potential for this niche market segment outlook for the Asian spa market, it is imperative for the spa industry to maximise the potential for this niche market segment. Current Situation of Mandala Spa Here you do a write up discussing the current situation of Mandala Spa as a destination spa in the Asia Pacific region. What is the key to Mandalas Success? You have to understand, that when you analyze wellnessà ¢Ã¢â€š ¬Ã‚ ¦ and a commitment to wellness and the wellbeing of other people, you realize very quickly that taking care of other people or being a good care taker for people, a very essential Christian quality, this is not something you do as a job like flipping hamburgersà ¢Ã¢â€š ¬Ã‚ ¦ it is something that has to be developed inside of a person as part of their personality, inside of their heart, so Karen Reina and I realized very quickly that if you want to be sincere in the wellness industry by taking care of other people one way or the other. It could be in the spa industry, the hotel industry or that might simply be in the nursing or physical therapy industry, the most important quality is the love and compassion and ability to have positive relationships with the guests. We decided that this is one of the most essential qualities a place can have, this is what we have to focus our service on, the rest is really technical training, skill training, attitude refinement, the way your presenting yourself with etiquette training, but what makes us very different from all other aspects of the hospitality industry is that when your working really close with people, when your touching them literary with your hands and fingers, when your all over their skinà ¢Ã¢â€š ¬Ã‚ ¦ YOU CANT FAKE IT! If your not real, people will realize it the latest at that point, when somebodys hands are all over them, thats when they realize if that service is real or fake, they are just pretending to give me a loving and caring service and just see it as a job. This is what really is the very essence of mandala spa, and this is what makes us different from many other places to start out withà ¢Ã¢â€š ¬Ã‚ ¦ our outlook was not based on a well organized spread sheet full of figures, our first challenge was and still is always, how can you install a culture and a commitment to the essence of hospitality in our staff, a corporate cultu re as it is calledà ¢Ã¢â€š ¬Ã‚ ¦ this is the same challenge others in the same field are experiencing now in hospitality, where they say that cutting edge is where the guest is loved or feels loved, what better hospitality can you give other than true love and true care? No matter on which level, and this is what our people and guests come back for. So when people ask what was their best holiday experience, it is often the very small relationships they had with their host, it is all about love, care and respect, the rest is really just dressing up. You very quickly realize that when you think that way, well its different that hamburger flipping in a way that you have to teach that way of thinking, you have to communicate that, you have to install that as a part of corporate culture.. that we want to do things with care, that we want to do things to maintain or better the environment, that we are caring for our employees as people and not just by looking at the annual growth rate of the company, caring by making an effort to communicate with them, by trying to provide personal growth opportunities for them, no matter if its through Yoga or personal talks or through participation in our social responsibility programs like planting trees, improving the environment, and they are proud of that, they should feel proud of being gentle, of being caring, of being compassionate. These are al the values we are trying to install within our corporate culture, not just the training to start out with and technical perfection, quality of touch, I am doing that myself. But what really brings everything through and what brings everything together is really when your heart is open and your heart is in it, and this is a big part of Mandalas secret, were trying really to maintain that corporate culture that is true to itself, that walks the talk. Wellness and wellbeing is not a five to nine job for Mandala Spa, it is a way of lie for Mandala Spa. Conclusively, a lot of people wor king with us or working with me are not there just for the job or the rewards or the growth opportunities on a proffesional career level, they are simply there because they love the way of life that they can live during eight hours of their prime time. CHAPTER 3: METHODOLOGY Research Paradigm and Design The Research Paradigm used in this dissertation is that of intepretivism in which is a comprehension of the differences between humans as social actors. The social actors in this case refer to interview respondents. Saunders, Lewis and Thornhill (2007) presented an argument that the business world is too intricate to be at the disposition of theories and definite `laws` in which rich insights may be lost in the process. In line with this paradigm, the author maintains an empathetic stance and attempting to understand the social world from the point of view from the research subjects. As each situation is unique and stands alone, all these are a function of a specified set of individuals and circumstances brought together at a particular time. The epistemology of this paradigm is on subjective meanings and social phenomena with a focus into an in depth study on the details of destination spas in the Asia Pacific, the background reality and motivating actions. It will have a subjective axiology due to the research being value bound and the author being inseparable from the research. An inductive approach is used here in which the author theorizes that the wellness industry is a sub category of the health industry health tourism and from recent trends it is predicted that the health industry is beginning to adapt aspects of the wellness industry as a more informed clientele demand for an integration of wellness and nutrition into healthcare. This proposed theory is to be backed up with collected interview data for testing of validity. Qualitative Study Data Collection Development Open ended questions are structured or at least semi structured. It is important that the author guides the interview and steer it back on topic should digression occur. Nonetheless, for the purpose of the B.A (Hons) dissertation, structured interviews should be used. If you use interviews but did not manage to meet the person face to face, attach a copy of email correspondence in appendix. Or save MSN conversations into rich text format. Sampling Data Collection Data Analysis Ethics CHAPTER 4: ANALYSIS AND RESULTS Introduction Profile of Participants How many of them Number of contacts (overall sampling frame) How many returns? (% of responses) DO NOTE THAT FOR ONLINE SURVEYS, THE ACTUAL QUANTITY IS NOT EASILY DERIVED AND IS MAINLY AN ESTIMATE. Give evidence of screening (How many were null? Even if person answers all strongly agree, it is null!) Proper steps supersede absolute numbers. Report the final, n = 19 (%) Who are the participants? (Use your background questions to assist you.) For qualitative interviews, youve been in contact with the person. Describe their qualification to prove that they are the appropriate person to individual on the subject. Background of Participants Analysis of qualitative data Reiterate that an inductive approach was used and that it is an exploratory paper You have a choice here of analyzing your data using a condensation, grouping or ordering process.